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Having the ideal social media marketing strategy looks different for everyone, and if you are someone who has been doing your research for a while then you know that it can pretty expensive to implement tools that make your job easier. It might seem like the options are to either do it cheap the hard…

Instagram is a space where everyone is welcome, yet there are so many businesses that have not welcomed it into their marketing strategy.

Analytics are the backbone of today’s digital media and marketing. It bridges the gaps between business and consumers. They answer the who, what, where, and why for marketing. Though numbers and metrics may not be everything to a business, they do help guide a business towards success. These tips on how to improve your business…

Established in 1958 by Patricia Bays Haoski, a secretary at State Farm Insurance, National Boss’ Day allows employees to show appreciation for their bosses. This Boss’ Day, we are highlighting gifts for the multi-dimensional tech boss. Tech bosses are creative, savvy, and always one meeting away from the next big thing. They created a cyber…

A long time ago, we lived in a world where when people needed something, they would go to their local store and buy it. Somewhere along the way, someone decided that it should be easier and that items should be delivered to your doorstep, allowing people to still get discounts on their purchase when using…

When was the last time you checked your email? There are 4 types of people when it comes to checking their email. Are you that person that check’s your email at the same time every day, Once a week, Anytime your phone goes off, or You don’t. Which one are you? If you are one…

COVID-19 has wreaked economic havoc on small businesses across the country. As a business owner, you’ve likely never experienced some of the challenges you are facing when it comes to operating your business and managing your staff. As difficult as this time may be, however, there are steps you can take to put your company…

As Black Friday approaches, it can be easy for businesses to get lost in the shuffle when promoting their sales. Franchises such as Best Buy, Walmart, Target, and now Amazon are main hubs that people go to spend their money on the latest technology and other hot items. These businesses are trying to compete with…

What is email marketing and how to start?

Believe it or not, Email Marketing is one of the most powerful tools that help bring in more customers and keep your current customers engaged. It is a swift way to give your recipients another reason as to why your website and company are the best fit for them. Marketing through email also saves you…

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Importance of Email Marketing

What is Email Marketing and how to start?